CAITLIN LUM - LONDON
CAITLIN LUM
LONDON
A BIT ABOUT ME
Hello!
I'm Caitlin, A lover of Flowers, Plants, Photography, Interior and Styling. East London based but brought up in the Suffolk countryside.
Having spent 11 years managing display teams for events, retail and showrooms, my career so far has been incredibly varied. I now work as a florist, stylist and visual merchandiser freelance and looking to expand my community and bring my skills to new events and stores.
My floristry journey started 6 years a go. My freelance career took a bit of a hit due to covid which then only allowed me to do it part-time for a period. I'm now in a position where I can now continue being a freelance florist full-time.
My favourite flower… Dahlia
EXPERIENCE AND QUALIFICATIONS
Floristry Career Course - The Flower Appreciation Society
Having spent some wonderful days with Judith Blacklock, Bloomon and The London Terrarium Company, I knew Floristry was a passion I wanted to pursue as a career. So I went on to complete the career course at The Flower Appreciation Society which covered everything from hand ties, flower crowns and button holes to archways and suspended displays.
I then moved into my freelance career working in florist shops, stalls, studios and events.
Moss & Clover - Looking after the shop alone, conditioning flowers, creating bouquets, maintaining the shop appearance.
Victoria Windsor - Looking after the shop alone, maintaining the appearance of the shop, conditioning flowers, creating bouquets, creating vase displays and delivering for local businesses
Kensington Flowers - taking orders over the phone, creating bouquets for walk in customers, creating and delivering local orders, conditioning flowers
Panzer's - Setting up and dismantling stall alone, conditioning flowers, keeping the stall visually appealling, creating bouquets, creating vase displays for local customers
Ronny Colbie - Working at events, creating arch displays, large urns, suspended displays and table decoration. Working in the studio creating christmas pieces for stores and restaurants.
My own wedding (!) - creating an archway, floral display for the cake to sit in, large vase displays for windows, small vases for the table, floral welcome sign, button holes, bridesmaids bouquets, my own bouquet
Gisela Graham - Photographer and Stylist
In charge of creating all floral displays for Gift, Easter and Christmas showroom.
Creating and photographing content for web, social and editorial. With the nature of what the business sold, floral work appeared quite heavily.
Intermediate - 6 years
PREFERRED TYPE OF FLORISTRY WORK
Weddings, events and installations.
FIND ME HERE
MY WORK
